For Agents

What makes the difference between a property that attracts hundreds of showings, multiple offers and a quick sale…and a home that lingers on the market for months without any activity? … Continue

Real estate is a matchmaking business – introducing our buyer clients to homes that have the features, finishes, look and feel that appeal to them the most. And we are… Continue

Many experienced real estate agents have built and maintained successful businesses using face-to-face interactions, traditional marketing tactics, and referrals from their sphere of influence. If these efforts are working for… Continue

Even in this fast-paced, low inventory market, it is possible for homes to sit for sale longer than expected. There are many potential reasons for this, and several (like the… Continue

Would you rather be a big fish in a small pond or an average fish in a big pond? From a business perspective, you can increase your chances of success… Continue

Getting listings as a new agent can be a challenge, especially in this low inventory market. But securing listings is key to long-term success in this industry. So how do… Continue

Just as photos overtook written status updates, video is now eclipsing photos as the preferred online media. Even Instagram – the platform that originally started as a photo-sharing app –… Continue

You’ve heard of iBuyers, right? One of the big dogs self-exploded themselves this year when Zillow cancelled their Zillow Offers program, but there are plenty of other players who have… Continue

Two ways real estate agents can generate more interest in a listing are through holding Open Houses and through holding Broker’s Opens. While Open Houses are meant to bring in… Continue

With the continued focus on digital marketing in real estate (and in almost every industry), it could be easy to buy into the belief that print marketing is dead. However,… Continue